Buyers guide
Buyers guide: how to choose your ring
Everything to decide before you order an engagement ring or wedding band, gathered in four short guides: metal, diamond, size and engraving.
Where to start
Most people start with the metal, since it sets the colour of the whole ring. Then choose the diamond, find the right size and decide on an engraving. Our rings are made to order in your size, in 14 to 21 days.
Four guides, four decisions
Step 1
Metal guide
18k white gold, yellow gold, Swedish red gold or 950 platinum. What each metal is made of, how the colour holds and the care it needs.
White gold · Yellow gold · Red gold · Platinum
Read the guide
Step 2
Diamond guide
The 4C explained: cut, colour, clarity and carat, how large 1 carat is, and our two diamond qualities, Signature and Premium.
Cut · Colour · Clarity · Carat
Read the guide
Step 3
Size guide
A ring size chart, a size calculator and three ways to measure, including our free ring sizer.
Size chart · Ring sizer · Measuring
Read the guide
Step 4
Engraving guide
Engraving is included on all our rings. Four fonts, ideas for what to write and how to order.
Fonts · Ideas · 20 characters
Read the guideFrequently asked questions
Decide on the metal, the diamond and the size, and whether you want an engraving. Those four choices decide how the ring looks and what it costs. The guides above go through them one at a time.
Our rings are made to order in your size, which takes 14 to 21 days.
It is the safest choice. Rings worn together rub against each other, and over time a harder metal wears down a softer one. The metal guide explains the differences.
Borrow a ring your partner already wears on the right finger and measure it. The size guide shows how, step by step.
Yes. You can book a private consultation or an online consultation with us and go through the rings, metals and diamonds together.
