Metal Guide

Learn the differences between 18K White Gold, 18K Yellow Gold, 18K Swedish Red Gold, and Platinum to choose the perfect metal for your jewellery.

18K White Gold

White gold is a timeless and elegant choice, perfect if you love the look of platinum but want something a little lighter and more affordable. Made by combining pure gold with white metals such as palladium to give it its bright, silvery tone. To achieve that signature mirror-white finish, white gold is coated with a thin layer of rhodium a precious metal that enhances both shine and durability. Over time, that rhodium layer may wear slightly, which is completely natural, and it can easily be re-applied to bring your ring back to its original brilliance.

What we love and why we often recommend white gold, is its perfect balance: it carries the warmth and richness of gold, yet offers a modern, sleek appearance that pairs beautifully with diamonds and colored gemstones alike.

18K Yellow Gold

18K yellow gold is crafted by blending pure gold with a hint of silver and copper, giving it that deep golden color that glows with natural warmth. While it's not as commonly chosen in Scandinavia today as Swedish red gold or white gold, yellow gold has an undeniable classic appeal that never goes out of style.

What we love, and why we would recommend it, is its authenticity and its connection to jewelry's long heritage. It pairs beautifully with vintage-inspired designs, warm-toned gemstones, and anyone who wants their ring to feel truly traditional yet deeply personal.

18K Swedish Red Gold

Its distinctive tone comes from blending pure gold with a touch of copper, creating that rich, reddish hue that feels both classic and contemporary.

What we love, and why we recommend red gold, is the way it complements every skin tone and develops a soft, elegant patina over time. It's the perfect choice for those who appreciate something a little unique, with a subtle vintage charm yet unmistakably modern Scandinavian craftsmanship.

Platinum

Platinum is the ultimate expression of purity and durability, a naturally white metal that requires no plating and maintains its color and luster for a lifetime. Heavier and denser than gold, it gives a ring a luxurious weight and a reassuring sense of permanence. Because it's incredibly strong, platinum offers exceptional security for diamonds and gemstones, making it a favorite for engagement rings.

What we love, and why we recommend platinum is its understated elegance and lasting beauty. It doesn't wear away over time but rather develops a soft, natural patina that many find even more beautiful.